管理专业英语
M17C12028
课程基本信息
课程编号
M17C12028
课程中文名称
管理专业英语
课程英文名称
Professional English of Management
课程性质
专业选修课
课程类别
硕博通用
开课学院
商学院
允许外学院选课
是
考核方式
课堂闭卷
上课语言
双语
其他课程
课程中文简介
本课程从英文角度引导研究生对所学专业深入认识。本课程将教授管理学的基本英文词汇，并通过阅读、写作、讨论等方式，使研究生具备阅读和理解管理学领域英文文献、用英文撰写专业论文、以及用英文表达专业思想和见解的能力。本课程对于研究生了解管理学领域的国际前沿研究，以及未来写作和发表高水平论文具有重要作用。
课程英文简介
This course guides graduate students to have an in-depth understanding of the major they have learned from the perspective of English. This course will teach the basic English vocabulary of management, and through reading, writing, discussion, etc., graduate students will have the ability to read and understand English literature in the field of management, write professional papers in English, and express professional ideas and opinions in English. This course plays an important role for graduate students to understand international cutting-edge research in the field of management, as well as for writing and publishing high-level papers in the future.
课程学时安排
教学学时
0
实验学时
0
实践学时
0
周学时
0
其他学时
0
自学学时
0
上课周数
0
总学时
32
课程学分
2.0
教学目标
具备基本的英语听、说、读、写、译等技能；对管理活动有一定的了解。
预备知识要求
通过本课程的教学，研究生应具备灵活运用专业英文这个工具，阅读和理解管理学领域英文文献、用英文撰写专业论文、以及用英文表达专业思想和见解。
主讲教师信息
教师姓名
占南
学历
博士研究生
教师工号
9905366
联系电话
15538899582
教师职务
副教授
邮箱地址
515252416@qq.com
参考书目
[1] 赵伟礼. MBA商务英语[M].广州:华南理工大学出版社,2007. [2] 罗宾斯.管理学基础核心概念与应用[M].北京:北京大学出版社,2006. [3]袁奇主编,《商务导论英语教程》,清华大学出版社，2021.
教学日历
第一周Business Environment and Entrepreneurship 4学时 1.1 Introduction to Business Environment 1.2 Internal Environment 1.3 External Environment 1.4 Definition of Entrepreneurship 1.5 The Entrepreneurs' Personality Traits 第二周Discovering Business Opportunities and Establishment of a Business 4学时 2.1 How to find the opportunity that’s right for you 2.2 How to decide whether or not to pursue a business opportunity 2.3 How to evaluate and identify the risks 2.4 Business opportunities in China 2.5 Taking the right approach to make real money 第三周Organizational Structure & Recruiting and Training Employees 4学时 3.1 Importance of organizational structure 3.2 Major types of organizational structure 3.3 Modern organizational structure 3.4 Formal and informal organizations 3.5 Significance and strategies of recruitment 第四周Employee Motivation and Corporate Culture 4学时 4.1 Intrinsic and extrinsic motivation 4.2 Theories of employee motivation 4.3 Tools for employee motivation 4.4 Tips on how to increase employees’ motivation quickly 4.5 Factors affecting corporate culture 4.6 Types of organizational culture 第五周Production, Product and Marketing 4学时 5.1 Factors of production 5.2 Classification of products 5.3 New product development process 5.4 Product life cycle 5.5 The definition of marketing 第6周Financial Management and Financing 4学时 6.1 The functions of financial management 6.2 The objectives of financial management 6.3 The contents of financial management 6.4 Accounting and financial management systems 6.5 The definition of financing 第七周Corporate Social Responsibility and Going to the International Market 4学时 7.1 Basic ideas and history of corporate social responsibility 7.2 The importance of corporate social responsibility in business 7.3 How the businesses can be socially responsible 7.4 The relation of social responsible actions and economic performance 7.5 The development of corporate social responsibility in China 7.6 The background：Globalization 第八周E-Business 4学时 8.1 The history of e-business 8.2 The differences between e-business and e-commerce 8.3 The advantages & disadvantages of e-business
教材